parade.com

1.

Adobe Typekit

97.65% • Adobe • Utilities

2.

Google Accounts

93.88% • Google • Utilities

3.

Google Tag

86.7% • Google • Advertising

4.

Google Marketing Platform

85.92% • Google • Advertising

5.

DataDome

85.9% • DataDome • Site Analytics

6.

Optable

85.51% • Optable Technologies • Advertising

7.

Amazon Advertising

85.08% • Amazon • Advertising

8.

DoubleVerify

85.06% • DoubleVerify • Advertising

9.

Parse.ly

84.96% • Parse.ly • Site Analytics

10.

Permutive

81.33% • Permutive • Advertising

11.

VWO

80.81% • Wingify • Site Analytics

12.

ScoreCard Research Beacon

78.45% • comScore, Inc. • Site Analytics

13.

Brand Metrics

77.09% • Brand Metrics • Advertising

14.

SkimLinks

76.85% • SkimLinks • Advertising

15.

Bombora

76.57% • Bombora • Site Analytics

16.

Outbrain

73.04% • Outbrain • Advertising

17.

Sourcepoint CMP

32.25% • Didomi • Consent Management

18.

Google Static

28.24% • Google • Hosting

19.

Google APIs

25.08% • Google • Hosting

20.

Instagram

20.13% • Meta • Social Media

21.

Google

15.62% • Google • Advertising

22.

YouTube

11.7% • Google • Audio/Video Player

23.

Google Photos

11.13% • Google • Hosting

24.

Google Fonts

10.15% • Google • Hosting

25.

Media.net

9.97% • Media.net • Advertising

26.

Google Play Services

9.82% • Google • Hosting

27.

Google Syndication

8.72% • Google • Advertising

28.

LiveRamp

8.62% • LiveRamp • Advertising

29.

Integral Ad Science

8.35% • Integral Ad Science • Advertising

30.

AppNexus

8.24% • Microsoft • Advertising

31.

Magnite

8.08% • Magnite • Advertising

32.

LiveRamp CMP

8.04% • LiveRamp • Consent Management

33.

TradeDesk

8.0% • The Trade Desk • Advertising

34.

PubMatic

7.96% • PubMatic, Inc. • Advertising

35.

Index Exchange

7.91% • Index Exchange, Inc. • Advertising

36.

Criteo

7.9% • Criteo • Advertising

37.

Google Analytics

7.82% • Google • Site Analytics

38.

Live Intent

7.7% • LiveIntent • Site Analytics

39.

ID5 Sync

7.56% • ID5 Technology • Advertising

40.

TripleLift

7.49% • TripleLift, Inc. • Advertising

41.

Yahoo! Analytics

7.44% • Verizon • Site Analytics

42.

Kargo

7.22% • Kargo • Advertising

43.

33Across

7.22% • 33Across • Advertising

44.

Adobe Audience Manager

7.08% • Adobe • Advertising

45.

Google Analytics with signals

6.83% • Google • Advertising

46.

Dotomi

6.79% • Conversant • Advertising

47.

Lotame

6.76% • Lotame • Advertising

48.

Eyeota

6.58% • Eyeota • Advertising

49.

Google User Content

6.54% • Google • Hosting

50.

ComScore, Inc.

6.29% • comScore, Inc. • Site Analytics

51.

Aggregate Knowledge

5.92% • TransUnion • Advertising

52.

Adelphic

5.88% • Viant • Site Analytics

53.

Epsilon

5.85% • Epsilon • Advertising

54.

Bidswitch

4.72% • Criteo • Advertising

55.

Flashtalking

4.63% • Mediaocean • Advertising

56.

OpenX

4.62% • OpenX Software Ltd. • Advertising

57.

SiteScout by Centro

4.42% • Centro • Advertising

58.

Smart AdServer

4.4% • Equativ • Advertising

59.

AdRecover

4.4% • AdPushUp, Inc. • Advertising

60.

TRUSTe Notice

4.24% • TrustArc • Consent Management

61.

ADman Media

4.18% • illumin • Advertising

62.

StackAdapt

4.14% • StackAdapt • Advertising

63.

Intent IQ

4.11% • AlmondNet • Advertising

64.

Zemanta

4.1% • Outbrain • Advertising

65.

Yahoo!

4.09% • Verizon • Site Analytics

66.

TrustArc

3.97% • TrustArc • Consent Management

67.

Improve Digital

3.97% • Improve Digital • Advertising

68.

Facebook CDN

3.92% • Meta • Hosting

69.

Quantcast

3.84% • Quantcast • Advertising

70.

RTB House

3.82% • RTB House • Advertising

71.

Smaato

3.71% • Verve Group • Advertising

72.

Adtheorent

3.42% • AdTheorent, Inc • Advertising

73.

Microsoft Advertising

3.35% • Microsoft • Advertising

74.

Teads

3.25% • Outbrain • Advertising

75.

MediaGo

3.25% • MediaGo • Advertising

76.

jQuery

3.13% • JS Foundation • Hosting

77.

Rhythmone Beacon

3.06% • RhythmOne, LLC • Advertising

78.

sovrn

2.98% • Sovrn Holdings Inc • Advertising

79.

Intimate Merger

2.96% • Intimate Merger • Site Analytics

80.

ShareThrough

2.87% • Sharethrough, Inc • Advertising

81.

Nativo

2.7% • Nativo • Advertising

82.

eXelate

2.65% • Nielsen • Advertising

83.

Rich Audience

2.59% • Rich Audience • Advertising

84.

Tapad

2.41% • Experian • Advertising

85.

Sonobi

2.3% • Sonobi, Inc • Advertising

86.

Unruly Media

2.2% • Nexxen • Advertising

87.

Rise

2.18% • Rise Code • Advertising

88.

Adform

2.13% • Adform • Advertising

89.

Turn Inc.

2.09% • Singtel • Advertising

90.

PulsePoint

2.09% • PulsePoint, Inc. • Advertising

91.

FreeWheel

2.02% • Comcast • Advertising

92.

Beeswax

1.98% • Beeswax • Advertising

93.

AdaptMX

1.89% • Monet Engine • Advertising

94.

Google AdServices

1.88% • Google • Advertising

95.

Amazon CDN

1.88% • Amazon • Hosting

96.

LinkedIn Ads

1.68% • Microsoft • Advertising

97.

Blis

1.66% • Blis • Site Analytics

98.

Yieldmo

1.62% • Yieldmo, Inc. • Advertising

99.

GeoEdge

1.6% • Five Media • Advertising

100.

X Corp.

1.43% • X Corp. • Social Media

101.

gumgum

1.42% • GumGum • Advertising

102.

DeepIntent

1.41% • Deep Intent • Advertising

103.

Amazon Web Services

1.37% • Amazon • Hosting

104.

Adobe Advertising Cloud

1.34% • Adobe • Advertising

105.

Amazon CloudFront

1.34% • Amazon • Hosting

106.

OneTag

1.3% • OneTag • Advertising

107.

Simpli.fi

1.3% • Simplifi Holdings Inc. • Advertising

108.

X Syndication

1.26% • X Corp. • Social Media

109.

Connatix

1.06% • Connatix Native Exchange • Advertising

110.

InMobi

1.0% • InMobi • Advertising